Christopher Phelps



Charlotte, NC

Christopher Phelps

Charlotte, NC

Dr. Christopher Phelps is an entrepreneur, general dentist, and author who practices in Charlotte, NC. In his first 7 years of practice he grew the revenue of his practices by a factor of 10X going from 1 practice location to 4 locations. After selling two of those offices for profit, Dr. Phelps focused on maximizing the capacity of his remaining 2 practices and had 2 consecutive years of $1,000,000 revenue growth at each of the two practices, effectively collecting with 2 offices what he had collected when he owned 4 offices. A major part of this success was the Call Tracker ROI program he developed out of his own marketing needs and issues. With it, he was able to decrease his missed calls by 90% and increase his staff conversions of new patient appointments over the telephone from 24% to over 86% which helped increase his new patient numbers from 60/month to averaging over 300/month; all the while decreasing his marketing expenses by 74%.

In addition to being a Kolbe Certified Trainer, a key opinion leader to several large dental companies & understanding how to get new patients in the door, Dr. Phelps is also an expert in the Science of Influence and Ethical Persuasion. For the last 3 years he has studied under the Authority in this field, Dr. Robert Cialdini and was recently awarded the title of Cialdini Method Certified Trainer (CMCT).

Upcoming Webinars

Date Category Faculty Member Webinar Title
06.24.20 Practice Management and Human Relations Christopher Phelps The 7 Pillars of External Marketing
The 7 Pillars of External Marketing

The 7 Pillars of External Marketing

Location: Online

Ever wonder how to make dental marketing a science, instead of the mystery it still seems to be for you? Join us as Dr. Phelps educates on the 7 key areas you need to understand and focus on to be the CEO of your marketing department. These are the tools Dr. Phelps used to increase his new patient count from 60/month to then averaging over 300/month. All while decreasing his marketing costs by 74%. In this program, you’ll learn:

-How to identify your ideal patient, called your target Market.
-Decide what Messages you should use to grab people’s focus and attention to your ad.
-How to strategically pick the right Medium to give your message the best chance to be seen by your market.
-How much detail should you put in the Content of your ad.
-What call to action Offer you can use to attract a higher quality new patient instead of relying on a $99 special.
-The 5 most important areas you need to Track to make sure you’re getting a return on your investment (ROI).
-Why you need to know your Patient Attrition number before you can calculate your ideal new patient count.

Credits: 1.5
Cost: Free